Meet the People Behind selphiconmedia
Where Financial Expertise Meets Personal Passion
Our story isn't just about numbers and market analysis—it's about the diverse group of financial professionals who bring their unique perspectives and expertise to help you navigate your financial journey. Each member of our team brings something different to the table, creating a comprehensive approach to financial education that's both practical and inspiring.
Our Team Spotlight
We believe that great financial guidance comes from understanding people, not just markets. Our team combines decades of experience with fresh perspectives, creating an environment where learning feels natural and growth becomes inevitable.

Michael Thompson
Chief Financial Strategist
Michael has been helping people understand money for over 15 years. What started as a passion for breaking down complex financial concepts into simple, actionable advice has grown into a mission to democratize financial education across South Africa.
Michael's approach to financial education stems from his belief that everyone deserves to understand how money works. After completing his MBA at the University of Cape Town in 2008, he spent several years working with major financial institutions before realizing his true calling was in education.
His teaching philosophy centers on real-world applications and practical examples. Instead of abstract theories, Michael focuses on scenarios that people actually face—from buying their first home to planning for retirement.
- Certified Financial Planner (CFP) - 2012
- Guest lecturer at University of the Witwatersrand - 2018-2023
- Author of "Making Money Make Sense" - 2021
- Financial literacy workshop leader - 200+ sessions
Sarah Anderson
Digital Finance Educator
Sarah bridges the gap between traditional finance and modern technology. Her expertise in digital banking, cryptocurrency basics, and online investment platforms helps people navigate the rapidly evolving financial landscape with confidence.
Sarah joined selphiconmedia in 2022 after working in fintech development for seven years. Her background in both technology and finance gives her a unique perspective on how digital tools can simplify money management for everyday people.
She's particularly passionate about helping older adults adapt to digital financial services, creating step-by-step guides that make online banking feel less intimidating and more empowering.
- Computer Science degree from Stellenbosch University - 2015
- Fintech certification from London School of Economics - 2019
- Digital literacy trainer - 150+ workshops
- Developer of selphiconmedia's mobile learning app - 2023
James Mitchell
Small Business Financial Advisor
James specializes in helping small business owners and entrepreneurs understand the financial side of running a business. His practical approach focuses on cash flow management, business planning, and growth strategies that actually work in the South African market.
James brings the unique perspective of someone who's been both a business owner and a financial advisor. After running his own consulting firm for five years, he understands the challenges that small business owners face when trying to manage finances while growing their business.
His workshops focus on practical tools and strategies that business owners can implement immediately. He's known for his ability to explain complex tax implications in plain English and help entrepreneurs make informed decisions about business financing.
- Chartered Accountant (CA) - 2014
- Small business mentor - SEDA program - 2020-2024
- Successfully guided 50+ startups through funding processes
- Regular contributor to Business Day financial section
What Drives Us Every Day
Practical Focus
We don't just teach theory—we focus on practical skills you can use immediately to improve your financial situation.
Personal Connection
Every person's financial journey is unique. We take time to understand your specific situation and goals.
Continuous Learning
The financial world evolves constantly, and so do we. We're always learning new approaches to help you succeed.
Real Results
We measure our success by the positive changes our clients make in their financial lives, not just by what they learn.
Ready to Start Your Financial Journey?
Our team is here to guide you through every step of your financial education journey. Whether you're just starting out or looking to refine your existing knowledge, we have the expertise and passion to help you succeed.
Get Started Today